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Can an Algorithm Predict the Next Bestselling Novel?

It’s not always easy to identify what will be hip and trendy years from now, but big data is attempting to bridge this gap. In general, due to the unpredictability of human behavior, it can be difficult to spot cultural anomalies before they happen. Despite these challenges, algorithms are being applied to various practices in both the business world and elsewhere. One innovative way in which it’s being used is by attempting to predict the next bestselling novel.